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Financial calculators and cash flows · Profit margin

Profit margin. Margin is profit as a share of the selling price; markup is profit as a share of cost.

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Profit margin

Mathematical examples based on your inputs; taxes, fees and market forecasts are not included.

Results are for study and planning. Check decisions about real money with a qualified professional.

Your calculation

Profit
20
Margin (%)
20
Markup (%)
25

How the calculation works

Margin is profit as a share of the selling price; markup is profit as a share of cost.

A worked example
Cost
80
Selling price
100

Step by step

  1. Profit = Selling price − Cost = 100 − 80 = 20
  2. Margin (%) = 20 ÷ 100 = 20 %
  3. Markup (%) = 20 ÷ 80 = 25 %

Margin divides profit by the selling price, markup divides it by the cost: a profit of 20 on a cost of 80 is a 20% margin but a 25% markup.

If one input changes

  • Selling price = 88: Margin (%) = 9.09 · Markup (%) = 10
  • Selling price = 120: Margin (%) = 33.33 · Markup (%) = 50
  • Selling price = 160: Margin (%) = 50 · Markup (%) = 100

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